Professional portfolio – How important really is it?

Published, 5 years ago

The short answer being extremely. Your portfolio is what first sets you apart from other applicants. An insight to past projects, key skills, accomplishments and experiences that aim to impress, especially in an interview environment. Think of your portfolio as a showcase into how you work and the level of quality you work to. So of course, you want it to be clean, precise and professional. However, do not forget to add that personal touch. Use your portfolio to reflect your values and attributes as an individual, taking care and promoting key skills such as time keeping and achieving promises to past clients. You are your portfolio.

A portfolio is also a method of crucial confidence building. Get nervous in interviews? No problem. If you have confidence in your portfolio, which you know exhibits your strengths to the fullest it is easier to then show it off. Have pride in what you’ve achieved by presenting these qualities to the best you can, then let this poise carry on through to the end. There is no better confidence than natural confidence, especially when you can back it up.

Don’t use your portfolio just for interviews. Keep track of your work and use it as proof when negotiating promotions, bonuses and raises with a client. This demonstrates that you’ve taken the time and care to put together a clear, precise portfolio that takes someone through your professional journey in chronological order. Always keep your portfolio in chronically order to avoid it looking messy and unorganised. There is nothing worse than a potential client not being able to find what they’re looking for in an interview.

How do you go about promoting it? Don’t force your portfolio upon people. Make good contacts and sell yourself first, naturally. They will then ask to see your portfolio if they’re interested. People talk. If you have impressed someone, who is then further impressed by your portfolio they will spread the word. There is no better promotion than loyal word of mouth (people listening to someone they trust).

Final tip: If you’re organised and have kept all your key moments in your professional career then your portfolio will be lengthy. Be specific. For interview purposes take out select items that you feel mostly displays your strongest moments and put them in a separate, smaller portfolio. This will avoid overwhelming the prospective client as well as making it easier to discuss these key features more in depth. At Fashion Rider we asked International Make-Up Artist Nadira V Persaud what her thoughts were on this topic, who agreed that it is most definitely ‘Quality over quantity’ when it comes down to your portfolio.

Good luck!

Liked what you read? Share the article!

Share on facebook
Share on twitter
Share on pocket
Share on whatsapp
Share on linkedin

Get Noticed with Fashion Rider.

Get the recognition you deserve. Portfolio, Jobs, Social Media promotion and much more. All in one membership. 

You might also like

Fashion and the end of the Brexit transition period

19th October 2020 Fashion and the end of the Brexit transition period – points to consider as we approach 31 December 2020 With less than …

Read More

How Freelancers Can Thrive With a Strong Digital Presence

Freelancer? Working from home or for yourself? In need of a gentle reminder? Whatever your business and whatever your industry; a strong digital presence has …

Read More

How To Grow Your Social Media

In most industries social media is used on a daily basis, particularly in the fashion industry. Making your posts gain traction and high quality leads …

Read More

Things to consider in a Fashion Marketing Strategy

Having a marketing strategy that is consistent and is relevant to your customer base is so important when trying to grow a business. You need …

Read More

Fashion Advice: Funding for Fashion Professionals

Launching a business can be a scary yet exciting time.  You have your business plan and strategy set, and you have a clear vision as …

Read More

Fashion Industry Awareness

Whether you are just starting or have been working in the fashion industry for a while, you already know that watching out for the latest …

Read More

Top 8 Fashion Tips for Working Women Who Want To Break That Glass Ceiling

As a woman trying to make it in the cutthroat competitive working environment that is the corporate world, you have your work cut out for …

Read More

Fashion Professionals: Do you know your taxes?

Running your own business, big or small, involves taking care of your tax returns.  Knowing your taxes and in particular small business taxes are vital. …

Read More

Fashion Professionals: Are you using the right accounting software for your business?

Accounting and indeed accounting software can be a minefield if you’re not doing it day in and day out. Accounting isn’t always everyone’s strong point …

Read More

We use cookies to offer you a better experience and analyze site traffic. By continuing, you consent to the use of the cookies following our privacy policy. You may choose to opt-out through our privacy policy page.